Unlock the power of your brand! Thunderbird School of Global Management’s Marketing Strategies for Global Markets is a two-day program that equips participants with proven strategies to build and manage a successful brand, driving market share, customer loyalty, and business growth. Learn from successful companies who leverage their brand to:

  • Expand internationally
  • Launch new products and services
  • Multiply their customer base
  • Achieve more pricing power

In this program, you'll navigate the competitive landscape, develop a winning marketing strategy, and leverage diverse communication channels to achieve similar success.

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Registration Information

Certificate Location Date Type Cost Register
Marketing Strategies for Global Markets Phoenix, AZ February 6-7, 2025 In-Person $1,500 Register
Marketing Strategies for Global Markets Jakarta, Indonesia June 24-25, 2025 In-Person $1,500 Register

Key Benefits

  • Understand key brand-building principles and solidify your brand identity to stand out in the market.
  • Learn practical frameworks to define your ideal audience and develop targeted marketing campaigns.
  • Identify strategies to attract new customers and expand your reach within your niche.


  • Gain techniques to build stronger relationships and increase customer loyalty.
  • Discover methods to strengthen brand perception and differentiate yourself from competitors.
  • Leave with actionable steps to ensure brand consistency and employee alignment.
  • Develop a framework for evaluating strategic choices and optimizing your brand impact.
  • Participate in interactive exercises and case studies to apply learnings to real-world scenarios.

Who Should Attend?

  • Marketing professionals looking to refine their brand-building strategies.
  • Sales teams looking to close more deals with a powerful brand message.
  • Entrepreneurs building a brand to launch or scale their business.
  • Anyone seeking to leverage the power of branding for professional success.


The program will use presentations, small group discussions, and interactive sessions to cover the following topics:

  • Brand Strategy
  • Market and Audience Insights
  • Digital and Social Media Marketing
  • Brand Communication
  • Campaign Management
  • Data Measurement and ROI

Why Thunderbird for Executive Education?

Thunderbird empowers global professionals to shape the changing landscapes impacting their enterprises by expanding and updating their future-ready skills and connecting them to a diverse network of global experts.

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